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Shelley's Financial Software Blog

By Shelley Elmblad, About.com Guide to Financial Software since 2005

Quicken Loses a Feature: Zipingo

Saturday September 8, 2007
Bye bye Zipingo!
Courtesy of Intuit
Do you use Quicken? Have you noticed your Zipingo option is missing? No, you haven't noticed? Neither have most Quicken users.

Quicken integrated Zipingo with Quicken 2005 - 2007. It was this little blue star in account registers. Quicken users were to use it to rate the payee by clicking on the blue star while entering transactions. Once the star was clicked, the rating of the payee was done on Zipingo.com.

Zipingo added little to no value to Quicken. People use financial software to complete money management tasks faster and most of them are not going to take the time to rate payees while entering transactions. Frankly, doing so never occurred to me.

Michael Arrington reports on TechCrunch that Intuit shut down Zipingo.com and removed access to the site through Quicken as of August 23, 2007 due to lack of use. The TechCrunch report includes a drippy farewell message to "Zipingoneers" and a quick analysis of small business rating sites.

Although I don't see anything in the Quicken update release notes about Zipingo being removed, Zipingo is gone from the Quicken 2007 I'm running. And, Zipingo never was in Quicken 2008.

Did you notice Zipingo in Quicken? Did you use it or ignore it? Let us know in the comments!

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